Portfolio
Custom 1-of-1 Websites
“Andy rebranded my blog website and this past month I had visits from people in 91 countries (up from 50-60). The average number of visitors to the site has increased by close to 50% and the analytics suggest they are spending more time on the site.”
Brian Smith
Author & Blogger
Dominique Dawson
Certified Spiritual Director
“This year I had a goal to get a website for my practice, but I felt overwhelmed and hopeless—I couldn't figure out where or how to start. After working with Andy I feel a great sense of relief and ease.”
“Andy has a process that goes way beyond simple web design. It's a branding, messaging, and web design process all wrapped into one.”
Sarah Driver
Founder, Justice Driver
Michael Sylvester
Founder, The Lentium Group
“Andy provided clear, direct messaging that provides simple, effective engagement with our audience.”
Before & Afters
Konrad Norris
Owner, Precision Painting Nashville
“Our website was bland and uninviting, and it didn’t show our ideal client that we know their story. We felt like we were running into a brick wall as we shared our website with others (if we even tried to share it).
Our experience with Andy was incredible. He was so helpful in helping us to understand our ideal customer and combining that story with our brand and website. His work is set apart from our previous web designers in functionality, appearance, and effectiveness.
When I saw the first draft of the website I really understood how the website (and process) were the solution to our problem.
We now have a website we are excited to share with existing and potential clients! Our website reflects our brand and story so well that it is an integral part of our company.”
Before
No company logo
No headline
Cluttered navigation menu
No clear call to action
Poor spacing
Generic statements about standards and goals
No clear messaging about the story they are inviting their customers into
No clear value differentiators
After
Company logo
Clear headline
Clean, simplified navigation menu
Clear call to action x 2
Generous spacing
Clear statements about what they do and how its makes their customers lives better
Clear messaging about the story they are inviting their customers into
Clear value differentiators
Brian Smith
Author & Blogger
“My website was not intuitive, lacked a sufficient search menu and structure, felt aesthetically bland, and had various formatting issues between desktop and mobile platforms.
I was overwhelmed by the prospect of trying to figure it all out on my own. I knew that tutorials existed that would help, but the idea of giving someone I trusted full access to simply make it better was the more attractive option.
I did not want to spend days and weeks learning how to do it competently when someone like Andy could do it as an expert.
Along with hearing about the website’s issues, Andy took the time to learn about the brand identity I wanted to communicate through the website and helped put words, metaphors, and images to what I was feeling.
By the end of his initial exploratory process, I was confident that Andy could communicate the purpose and vision of the website, perhaps even better than I could!
This past month, I had website visits from people from 91 different countries. Before Andy's work, I would see 50-60 different countries represented. The average number of visitors to the site has increased by close to 50% and I am seeing analytics that suggest they are even spending more time on the site once they get there.
The moment I knew what Andy did was going to work was when I scrolled through the homepage and saw the updated design and flow of the website. But with each passing month, the analytics confirm that Andy solved the problems and even opened up new pathways for people to engage with my content.
I now feel freedom to continue to write and create content knowing that where I am sending people is a fully functional, high quality, and aesthetically pleasing site. It's fixed and I can't break it!”
Before
No brand logo
Generic, unclear subheading
Cluttered navigation menu that is difficult to see
Poor spacing
Can’t see face of athlete
No clear messaging about the story they are inviting their customers into
Branding does not match the branding of the author’s published book
Site visitors from 50-60 countries
After
Brand logo that matches the published book logo
Clear and specific subheading
Clean navigation menu that is easy to see
Generous spacing
Can see face of athlete
Clear messaging about the story they are inviting their customers into
Branding matches the branding of the author’s published book
Site visitors from 91 countries
50% more site visitors
Teg Tegelaar
Executive Director
“Our website was functional but not very compelling or easy to navigate. I spent hours working on upgrading it myself and it was still just okay which felt a bit defeating.
Andy asked us questions to get our vision and goals for the website clear and then created a first pass that me and my team looked at together and then provided feedback for the final rendering. It was smooth and exciting to see a much better product come to life.
We started getting complements on the website about how awesome it looked and how easy it was to navigate. We love it!
I feel excited knowing our website portrays our camps with the excellence we aim for. The website is super appealing and quickly gets our customers to the information they need in order to make a decision about registering for our events.
We just had our biggest year ever of event attendance, and while I don't think it was completely due to the website design, I do think it enhanced our recruiting efforts and increased traffic to our site, and made the story of our non-profit and what we offer our customers crystal clear leading to increased registrations.”
Before
Two outdated logos no longer used by brand
Outdated logo repeated in center
No video feature
Unclear subheading
Insufficient navigation menu
No clear messaging about the story they are inviting their audience into
No call to action button
Unclear registration process
After
One updated logo
New brand colors integrated
Clear Headline
High quality video the brand already had now at center
Navigation menu has all needed links
Clear messaging about the story they are inviting their audience into
Call to action button
Clear registration process